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Quarles & Brady Named to BTI Client Service A-Team 2020

News Release

Milwaukee — The national law firm of Quarles & Brady LLP announced today that BTI Consulting Group has named the firm to "BTI Client Service A-Team 2020: The Survey of Law Firm Client Service Performance."

“It's an honor to be recognized by clients for our attention to client service,” said Firm Chair Kimberly Leach Johnson. “We’re committed to putting our clients’ needs at the center of everything we do and I appreciate our team’s unwavering dedication to exceeding client expectations.”

Quarles & Brady was recognized as "Distinguished" in the "Client Investment" and "Client Magnets" categories. "Client Investment" is a ranking of firms based on their ability to deliver on a client's targeted outcome, understanding the client's business and providing exceptional legal service within a budget. The "Client Magnets" category ranks firms who attract the best clients by anticipating client's needs and providing innovative and creative initiatives and approaches.

BTI’s Client Service A-Team report is the only law firm ranking based solely on direct, unprompted feedback from corporate counsel. Legal decision makers see firms on the list as delivering exceptional levels of service in some aspect of the client experience. Firms on the list adopt powerful client service initiatives, and engage in meaningful, actionable and in-depth client feedback. They set a high standard for client service delivery and other targeted tactics to outperform and deliver at the highest level for their clients.

To compile the report, BTI engaged in more than 350 in-depth telephone interviews with legal decision-makers who were asked to name firms that excelled in the following areas: unprompted communication, commitment to help, understands the client’s business, deals with unexpected changes, deals with complexity, innovative approach, and keeps clients informed.

About BTI Consulting Group
BTI conducts more independent research on how clients acquire, manage, and evaluate their professional service providers than virtually anyone. They benchmark how Fortune 1000 companies buy, how professional services firms sell, and how to manage service provider performance. Through more than 14,000 independent interviews with C-level executives and systematic analysis, BTI has helped professionals boost client service for more than 25 years.

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