Quarles & Brady Earns Honor Roll Recognition in BTI Brand Elite 201504/23/15
MILWAUKEE, WI — The national law firm of Quarles & Brady LLP today announced the firm's "honor roll" recognition in the 2015 edition of the consulting group BTI's Brand Elite report.
In the report, firms are judged according to three core success factors: client's choice, premium, and innovation. Quarles & Brady was honored in the Innovative Movers & Shakers category.
BTI’s analysis measured 450 law firms based on unbiased, direct feedback from interviews with corporate counsel at the world’s largest organizations. BTI probed clients as to which law firms they associate with nine distinct characteristics driving the selection, consideration, and hire of new law firms.